Event Planning Timeline: When To Book Your AV Team

September 18, 2025

Event planning involves a multitude of interconnected parts—from booking a venue and scheduling talent to managing guest lists and marketing. But a crucial element that often gets overlooked until it’s too late is audio-visual (AV) support

AV planning should actually be one of the earliest items on your agenda, because it directly impacts the audience experience and needs to align with other event logistics. You need to make sure you have high-quality equipment, knowledgeable technicians, and solid contingency plans in place. 

This guide will walk you through a strategic AV booking timeline, explaining when each step of the process needs to get done for a successful event.

Why AV Planning Matters

If you’ve ever been to a concert, corporate event, or business meeting where technical problems got in the way of the presentation, you already know why professional AV is so important.

Before we dive into the AV timeline, let’s go over a few reasons why you should prioritize AV planning early:

  • Glitches can ruin an event: Poor sound quality or videos that lag can undermine your brand’s professionalism.
  • You need an engaged audience: Dynamic lighting, immersive audio, and smooth video transitions help maintain your audience’s focus and keep them engaged.
  • Preparation and practice are necessary: AV setups usually require site visits, specialized configurations, rehearsals, and contingency planning, which all require early planning.

The Ideal AV Booking Timeline

6-12 Months Before the Event: Planning and AV Consultation

Consider your particular event goals, including scale and format (hybrid, virtual, or live). Then start researching AV providers, paying specific attention to their portfolio and range of specialities. 

Any reputable AV company will conduct an initial consultation. This is a good time to set your AV budget and request detailed quotes and proposals from each prospective company.

4-6 Months Before the Event: Confirm Your AV Team

Before you sign your contract, it’s important to discuss contingency plans, backup equipment, and troubleshooting processes to ensure your team is prepared to handle any unforeseen setbacks.

Once you’ve booked your chosen AV partner, it’s time to flesh out the details. Discuss your equipment needs early on in the process and confirm your AV provider has all the necessary venue details, including a floorplan. It’s usually at this stage that your AV team will conduct an on-site walkthrough to identify power sources, rigging points, staging options, and other technical considerations.

If you’re working with a full-service team, they’ll take your ideas and create a comprehensive AV design for you to review.

2-4 Months Before the Event: Finalize Equipment and Technical Details

This is a good time to finalize your comprehensive AV plan. Confirm equipment setups and run through the event schedule. You should also make sure any prerecorded footage is fully edited and ready to go and discuss any customizations that need to be done. 

1 Month Before the Event: Conduct Rehearsals & Contingency Planning

Your AV team should be present for rehearsals and walkthroughs. An independent tech walkthrough can be done around this time to ensure the plan is practical. Any on-stage talent should also be involved in the walkthrough process and be fully informed about technical elements.

1 Week Before the Event: Confirm All Details

As you approach the big day, it’s time to make your final confirmations and test equipment. A final tech walkthrough and rehearsal is essential around this time to ensure all systems are working properly.

Mistakes To Avoid During AV Booking and Planning

Professional event production requires the right combination of technical prowess and practical skills. You need reliable, high-quality technology and support that can accommodate your needs, AV budget, and event timeline. It’s important to find a team you trust and give them plenty of time to prepare.

Here are a few of the most common mistakes event planners make when booking and working with AV teams:

  • Booking too late: Don’t wait until your venue is scheduled or your agenda is finalized. This can limit your AV setup options and put undue pressure on your team.
  • Underestimating complexity: For every song, speech, livestream, lighting change, prerecorded video, or special effect you use, there’s a strategic operation taking place behind the scenes.
  • Ignoring venue limitations: Some venues are more AV-friendly than others, so early site visits are crucial.
  • Skipping rehearsals: Live events are unpredictable. Rehearsals help mitigate the risk of something going wrong and give your AV team time to plan for contingencies.

Tips for Working With Your AV Team

To get the most out of your AV partnership:

  • Reach out early and update your AV team on a regular basis.
  • Be transparent about your timeline and budget.
  • Share your vision so your AV team can support your specific goals.
  • Stay flexible and consider alternatives when your team suggests ways to improve quality or limit costs.
  • Build a relationship with your AV partner—they can become an extension of your team over time, especially if you host recurring events.

Book Your Full-Service AV Team and Make Your Next Event Unforgettable

When you’re planning a big event, you need your vendors and partners to step up, take some of the pressure off your shoulders, and communicate clearly and often so you can rest easy knowing they’re handling their part of the job. 

At Catalyst, we’re your go-to AV partner. We’re with you every step of the way, from brainstorming AV setups for your venue to breaking down equipment after curtain call.

Get in touch to schedule a free consultation and get a customized quote today!

September 18, 2025

Event planning involves a multitude of interconnected parts—from booking a venue and scheduling talent to managing guest lists and marketing. But a crucial element that often gets overlooked until it’s too late is audio-visual (AV) support

AV planning should actually be one of the earliest items on your agenda, because it directly impacts the audience experience and needs to align with other event logistics. You need to make sure you have high-quality equipment, knowledgeable technicians, and solid contingency plans in place. 

This guide will walk you through a strategic AV booking timeline, explaining when each step of the process needs to get done for a successful event.

Why AV Planning Matters

If you’ve ever been to a concert, corporate event, or business meeting where technical problems got in the way of the presentation, you already know why professional AV is so important.

Before we dive into the AV timeline, let’s go over a few reasons why you should prioritize AV planning early:

  • Glitches can ruin an event: Poor sound quality or videos that lag can undermine your brand’s professionalism.
  • You need an engaged audience: Dynamic lighting, immersive audio, and smooth video transitions help maintain your audience’s focus and keep them engaged.
  • Preparation and practice are necessary: AV setups usually require site visits, specialized configurations, rehearsals, and contingency planning, which all require early planning.

The Ideal AV Booking Timeline

6-12 Months Before the Event: Planning and AV Consultation

Consider your particular event goals, including scale and format (hybrid, virtual, or live). Then start researching AV providers, paying specific attention to their portfolio and range of specialities. 

Any reputable AV company will conduct an initial consultation. This is a good time to set your AV budget and request detailed quotes and proposals from each prospective company.

4-6 Months Before the Event: Confirm Your AV Team

Before you sign your contract, it’s important to discuss contingency plans, backup equipment, and troubleshooting processes to ensure your team is prepared to handle any unforeseen setbacks.

Once you’ve booked your chosen AV partner, it’s time to flesh out the details. Discuss your equipment needs early on in the process and confirm your AV provider has all the necessary venue details, including a floorplan. It’s usually at this stage that your AV team will conduct an on-site walkthrough to identify power sources, rigging points, staging options, and other technical considerations.

If you’re working with a full-service team, they’ll take your ideas and create a comprehensive AV design for you to review.

2-4 Months Before the Event: Finalize Equipment and Technical Details

This is a good time to finalize your comprehensive AV plan. Confirm equipment setups and run through the event schedule. You should also make sure any prerecorded footage is fully edited and ready to go and discuss any customizations that need to be done. 

1 Month Before the Event: Conduct Rehearsals & Contingency Planning

Your AV team should be present for rehearsals and walkthroughs. An independent tech walkthrough can be done around this time to ensure the plan is practical. Any on-stage talent should also be involved in the walkthrough process and be fully informed about technical elements.

1 Week Before the Event: Confirm All Details

As you approach the big day, it’s time to make your final confirmations and test equipment. A final tech walkthrough and rehearsal is essential around this time to ensure all systems are working properly.

Mistakes To Avoid During AV Booking and Planning

Professional event production requires the right combination of technical prowess and practical skills. You need reliable, high-quality technology and support that can accommodate your needs, AV budget, and event timeline. It’s important to find a team you trust and give them plenty of time to prepare.

Here are a few of the most common mistakes event planners make when booking and working with AV teams:

  • Booking too late: Don’t wait until your venue is scheduled or your agenda is finalized. This can limit your AV setup options and put undue pressure on your team.
  • Underestimating complexity: For every song, speech, livestream, lighting change, prerecorded video, or special effect you use, there’s a strategic operation taking place behind the scenes.
  • Ignoring venue limitations: Some venues are more AV-friendly than others, so early site visits are crucial.
  • Skipping rehearsals: Live events are unpredictable. Rehearsals help mitigate the risk of something going wrong and give your AV team time to plan for contingencies.

Tips for Working With Your AV Team

To get the most out of your AV partnership:

  • Reach out early and update your AV team on a regular basis.
  • Be transparent about your timeline and budget.
  • Share your vision so your AV team can support your specific goals.
  • Stay flexible and consider alternatives when your team suggests ways to improve quality or limit costs.
  • Build a relationship with your AV partner—they can become an extension of your team over time, especially if you host recurring events.

Book Your Full-Service AV Team and Make Your Next Event Unforgettable

When you’re planning a big event, you need your vendors and partners to step up, take some of the pressure off your shoulders, and communicate clearly and often so you can rest easy knowing they’re handling their part of the job. 

At Catalyst, we’re your go-to AV partner. We’re with you every step of the way, from brainstorming AV setups for your venue to breaking down equipment after curtain call.

Get in touch to schedule a free consultation and get a customized quote today!

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Ensure Your Event Exceeds Expectations With Cutting-Edge AV Production

Are you planning a shareholder meeting, conference, product launch, trade show, or other type of major event? You need to make sure the production value matches the quality of your event’s content. Working with a reliable, proven leader in audio visual event production like Catalyst ensures your event runs smoothly, exceeds the expectations of your audience, and has the impact you want.

Get in touch today to schedule a free consultation, learn more about our services, and tell us about your event.