Total AV Pricing: Estimating AV Costs for Important Events

September 18, 2025

Audio-visual (AV) equipment and support is one of the most impactful investments you can make in a public, entertainment, or corporate event. It plays an essential role in making sure your audience can see, hear, and remember your message. But while you want to invest in high-quality equipment and knowledgeable experts, you also need to stay within budget.

This guide covers the basics of pricing for different components of AV event services. We’ll go over factors that can impact total AV pricing, cost estimates for individual elements, and how you can make strategic decisions to use your budget and resources optimally when planning an important event.

What Impacts AV Pricing for Corporate Events?

AV pricing isn’t one-size-fits-all. Various factors can impact the total price of services, including:

  • Event size: Large venues with extensive guest lists necessitate bigger budgets.
  • Event format: While AV for virtual events can be less expensive than live or hybrid ones, it ultimately depends on the scale and complexity of your technological needs.
  • Venue restrictions: In-house AV teams are typically pricier than independent providers.
  • Event duration: Multi-day corporate events require ongoing labor costs.
  • Location: Some geographic locations come with higher logistical costs, which may increase your AV price.
  • Equipment needs: Custom equipment, interactive experiences, and special effects often add to the total price of AV.

Pricing for Typical AV Equipment and Services

AV budgets vary depending on event size, format, and individual needs. The following examples are based on a relatively simple one-day corporate event with approximately 200-250 guests in attendance. 

Longer-running events like trade shows, conventions, or executive retreats tend to cost more. Also keep in mind that specialized services, more complex setups, and additional crew can increase total AV pricing.

Audio Costs

With audio equipment, it’s crucial to have backup microphones and perform thorough sound checks before the event in order to limit the risk of audio issues.

Here’s an overview of common AV audio components and their estimated costs:

Feature Comparison Table
Item Estimated Cost
Wireless microphones $50 - $150 each
PA system (2 speakers, 1 mixer) $300 - $1,000
Audio engineer $500 - $1,200

Video Costs

For large venues with longer viewing distances for some guests, consider using IMAG (image magnification) with live camera feeds so every attendee can see what’s happening on stage.

Here’s a breakdown of video components and pricing:

Feature Comparison Table
Item Estimated Cost
5,000 lumen HD projector $150 - $500
Projection screen (6’ x 8’) $100 - $300
LED video wall (per panel) $300 - $1,000
Video switcher $250 - $750
Camera operator $500 - $1,200

Lighting Costs

Lighting may seem like a less important component of event AV, but that’s far from true. In fact, the stage and ambient lighting you choose have a big impact on the mood and overall tone of your event. Don’t overlook this.

Here’s a look at common AV lighting components and their associated costs:

Feature Comparison Table
Item Estimated Cost
Stage wash lighting $500 - $3,500
Uplighting (per fixture) $50 - $150
Moving lights (per smart light) $200 - $500
Lighting technician $500 - $1,000

Staging Costs

Staging is one of the most variable expenses when it comes to planning and executing AV for a big event. In many cases, you can save money and create a more flexible stage design by opting for a digital backdrop (with LED walls or projectors) rather than physical sets.

Here’s an example of AV staging costs for a corporate event:

Feature Comparison Table
Item Estimated Cost
Modular stage (per 4’ x 8’ panel) $100 - $300
Pipe and drape (per 10’ section) $100 - $250
Custom physical backdrop $1,000 - $10,000+

Labor Costs

It’s common for labor to be the largest part of an event AV budget. It typically includes a setup and teardown crew, specialized equipment operators, a technical director or show caller, and a stage manager to help ensure the event runs smoothly.

Let’s take a look at estimated labor costs, which vary depending on the size and scope of the event:

Feature Comparison Table
Event Size Estimated Cost
Small event $2,000 - $5,000
Mid-sized event $5,000 - $15,000
Large event $15,000 - $50,000+

Example AV Budget for a 1-Day Mid-Sized Corporate Event 

The following is a general estimate of total AV costs for a single-day event with 200-250 attendees:

Are you hosting a sales meeting with keynote speakers and in-depth panel discussions? Are you launching a new product series or demonstrating an upcoming technology to an audience of investors? Different types of corporate events require different visual displays.

Feature Comparison Table
Item Estimated Cost
Audio $2,000
Video $3,500
Lighting $2,500
Pipe and Drape $1,500
Labor $6,000
Total $15,500

Tips to Optimize Your AV Budget

Begin Planning Early

Waiting until it’s crunch time to book AV can result in services that are both more expensive and underwhelming. Establish your AV budget 6-12 months before your event date and reach out to multiple AV companies for consultations and quotes. This helps ensure you find a provider that can deliver at a price you can afford.

Choose a Full-Service AV Company

Look for a company that does it all. A full-service AV provider will handle everything from start-to-finish, including event design, preproduction, staging, tech support, setup and teardown, and more. This is significantly more cost-effective than trying to juggle multiple AV vendors.

Many companies also bundle their services, which may offer additional savings. It’s a good idea to inquire about bundled packages when searching for a team to hire.

Be Strategic About Equipment Selection

Many people make the mistake of thinking that more expensive equipment is always better. But it all comes down to your individual event needs.

For example, while some event spaces may benefit from a giant LED wall or high-end projection mapping software, more standardized equipment can be just as impactful in certain settings—and less pricey.

Work with your AV provider to determine what exactly your needs are and choose equipment that achieves your goals without unnecessarily stretching your budget.

Negotiate With Your Venue

Some venues will push you to use an in-house AV team, but this often comes with hidden costs and fewer options for customization. If possible, negotiate with your venue ahead of time to ensure you can use your own independent AV partner to oversee your event.

Optimize Your Budget and Choose From Customizable AV Services With Catalyst

There’s no one-size-fits-all approach to designing and managing AV at a big event—at least not one that works. Your event is unique, and you deserve a team of AV specialists and technicians that will take the time to understand your vision, maximize your budget, and respect your needs and schedule.

Catalyst is a results-driven, full-service AV event company. We know that our success depends on your success. Let us help you create truly memorable experiences for your guests.

Contact us to tell us about your upcoming event, get a free consultation, and request a customized quote!

September 18, 2025

Audio-visual (AV) equipment and support is one of the most impactful investments you can make in a public, entertainment, or corporate event. It plays an essential role in making sure your audience can see, hear, and remember your message. But while you want to invest in high-quality equipment and knowledgeable experts, you also need to stay within budget.

This guide covers the basics of pricing for different components of AV event services. We’ll go over factors that can impact total AV pricing, cost estimates for individual elements, and how you can make strategic decisions to use your budget and resources optimally when planning an important event.

What Impacts AV Pricing for Corporate Events?

AV pricing isn’t one-size-fits-all. Various factors can impact the total price of services, including:

  • Event size: Large venues with extensive guest lists necessitate bigger budgets.
  • Event format: While AV for virtual events can be less expensive than live or hybrid ones, it ultimately depends on the scale and complexity of your technological needs.
  • Venue restrictions: In-house AV teams are typically pricier than independent providers.
  • Event duration: Multi-day corporate events require ongoing labor costs.
  • Location: Some geographic locations come with higher logistical costs, which may increase your AV price.
  • Equipment needs: Custom equipment, interactive experiences, and special effects often add to the total price of AV.

Pricing for Typical AV Equipment and Services

AV budgets vary depending on event size, format, and individual needs. The following examples are based on a relatively simple one-day corporate event with approximately 200-250 guests in attendance. 

Longer-running events like trade shows, conventions, or executive retreats tend to cost more. Also keep in mind that specialized services, more complex setups, and additional crew can increase total AV pricing.

Audio Costs

With audio equipment, it’s crucial to have backup microphones and perform thorough sound checks before the event in order to limit the risk of audio issues.

Here’s an overview of common AV audio components and their estimated costs:

Feature Comparison Table
Item Estimated Cost
Wireless microphones $50 - $150 each
PA system (2 speakers, 1 mixer) $300 - $1,000
Audio engineer $500 - $1,200

Video Costs

For large venues with longer viewing distances for some guests, consider using IMAG (image magnification) with live camera feeds so every attendee can see what’s happening on stage.

Here’s a breakdown of video components and pricing:

Feature Comparison Table
Item Estimated Cost
5,000 lumen HD projector $150 - $500
Projection screen (6’ x 8’) $100 - $300
LED video wall (per panel) $300 - $1,000
Video switcher $250 - $750
Camera operator $500 - $1,200

Lighting Costs

Lighting may seem like a less important component of event AV, but that’s far from true. In fact, the stage and ambient lighting you choose have a big impact on the mood and overall tone of your event. Don’t overlook this.

Here’s a look at common AV lighting components and their associated costs:

Feature Comparison Table
Item Estimated Cost
Stage wash lighting $500 - $3,500
Uplighting (per fixture) $50 - $150
Moving lights (per smart light) $200 - $500
Lighting technician $500 - $1,000

Staging Costs

Staging is one of the most variable expenses when it comes to planning and executing AV for a big event. In many cases, you can save money and create a more flexible stage design by opting for a digital backdrop (with LED walls or projectors) rather than physical sets.

Here’s an example of AV staging costs for a corporate event:

Feature Comparison Table
Item Estimated Cost
Modular stage (per 4’ x 8’ panel) $100 - $300
Pipe and drape (per 10’ section) $100 - $250
Custom physical backdrop $1,000 - $10,000+

Labor Costs

It’s common for labor to be the largest part of an event AV budget. It typically includes a setup and teardown crew, specialized equipment operators, a technical director or show caller, and a stage manager to help ensure the event runs smoothly.

Let’s take a look at estimated labor costs, which vary depending on the size and scope of the event:

Feature Comparison Table
Event Size Estimated Cost
Small event $2,000 - $5,000
Mid-sized event $5,000 - $15,000
Large event $15,000 - $50,000+

Example AV Budget for a 1-Day Mid-Sized Corporate Event 

The following is a general estimate of total AV costs for a single-day event with 200-250 attendees:

Are you hosting a sales meeting with keynote speakers and in-depth panel discussions? Are you launching a new product series or demonstrating an upcoming technology to an audience of investors? Different types of corporate events require different visual displays.

Feature Comparison Table
Item Estimated Cost
Audio $2,000
Video $3,500
Lighting $2,500
Pipe and Drape $1,500
Labor $6,000
Total $15,500

Tips to Optimize Your AV Budget

Begin Planning Early

Waiting until it’s crunch time to book AV can result in services that are both more expensive and underwhelming. Establish your AV budget 6-12 months before your event date and reach out to multiple AV companies for consultations and quotes. This helps ensure you find a provider that can deliver at a price you can afford.

Choose a Full-Service AV Company

Look for a company that does it all. A full-service AV provider will handle everything from start-to-finish, including event design, preproduction, staging, tech support, setup and teardown, and more. This is significantly more cost-effective than trying to juggle multiple AV vendors.

Many companies also bundle their services, which may offer additional savings. It’s a good idea to inquire about bundled packages when searching for a team to hire.

Be Strategic About Equipment Selection

Many people make the mistake of thinking that more expensive equipment is always better. But it all comes down to your individual event needs.

For example, while some event spaces may benefit from a giant LED wall or high-end projection mapping software, more standardized equipment can be just as impactful in certain settings—and less pricey.

Work with your AV provider to determine what exactly your needs are and choose equipment that achieves your goals without unnecessarily stretching your budget.

Negotiate With Your Venue

Some venues will push you to use an in-house AV team, but this often comes with hidden costs and fewer options for customization. If possible, negotiate with your venue ahead of time to ensure you can use your own independent AV partner to oversee your event.

Optimize Your Budget and Choose From Customizable AV Services With Catalyst

There’s no one-size-fits-all approach to designing and managing AV at a big event—at least not one that works. Your event is unique, and you deserve a team of AV specialists and technicians that will take the time to understand your vision, maximize your budget, and respect your needs and schedule.

Catalyst is a results-driven, full-service AV event company. We know that our success depends on your success. Let us help you create truly memorable experiences for your guests.

Contact us to tell us about your upcoming event, get a free consultation, and request a customized quote!

Frequently Asked Questions

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Ensure Your Event Exceeds Expectations With Cutting-Edge AV Production

Are you planning a shareholder meeting, conference, product launch, trade show, or other type of major event? You need to make sure the production value matches the quality of your event’s content. Working with a reliable, proven leader in audio visual event production like Catalyst ensures your event runs smoothly, exceeds the expectations of your audience, and has the impact you want.

Get in touch today to schedule a free consultation, learn more about our services, and tell us about your event.