As Los Angeles gears up to host the 2028 Olympic and Paralympic Games, the city is set to ignite with official programming, sponsor activations, fan-driven experiences, and media coverage stretching from the Westside to DTLA. With up to 14 million tickets set to go on sale, sports fans from every corner of the world will attend. Catalyst will be at the center of it all, delivering scalable event production for the 2028 Olympics built for visibility, momentum, and seamless execution across LA’s most in-demand venues.
We’ll ensure your brand stands out in the noise by creating unforgettable experiences through activations, evening events, and watch parties during the Games.
Catalyst provides large-scale, modular LED walls that create stunning visuals to grab attention and amplify your brand's message. In high-traffic Olympic environments like sponsor zones and fan corridors, LED video walls deliver high-resolution content that stands out even in bright outdoor settings, keeping your activation visible and engaging throughout the day.
Using high-tech 3D projection mapping techniques, Catalyst creates colorful, vibrant environments that put guests right in the action. For brand activations during the 2028 Games, projection mapping can transform any surface into a dynamic branded canvas, turning a standard activation space into an immersive experience that drives engagement and social sharing.
Catalyst creates captivating, layered lighting setups that seamlessly bring branding and atmosphere together. For evening events and watch parties during the Olympics, custom lighting design sets the mood from the moment guests arrive — from ambient uplighting and color washes to moving heads and spotlights that highlight key moments as the competition unfolds on screen.
Clear, powerful audio is essential for watch parties where guests need to hear live commentary, replays, and announcements. Catalyst designs and operates integrated sound systems scaled to the venue, ensuring every seat in the house gets the same immersive audio experience — whether it's a rooftop gathering or a large-scale indoor viewing event.
For corporate hospitality events during the Games, Catalyst utilizes projection mapping to transform venue surfaces into dynamic visual displays. Walls, ceilings, and architectural features become branded canvases that elevate the guest experience at galas, client dinners, and VIP receptions with custom motion graphics and themed visuals.
Catalyst designs lighting that sets the tone for premium corporate experiences. From sophisticated ambient uplighting for cocktail receptions to dramatic stage lighting for award presentations, every element is designed to complement the venue's architecture and create a five-star atmosphere for your most important guests.
The Olympics is a huge cultural moment, and the energy it brings to the host city reaches far beyond the walls of the stadiums where the Games are being held. Catalyst is poised to help brands take part in this citywide excitement. We can produce pop-ups, community celebrations, brand-sponsored public gatherings, cultural programs, and fan-driven events in every corner of the City of Angels.
Whether it’s a community-oriented activation, a public celebration, or a creative experience aligned with the energy of the Olympic Games, we produce globally relevant live shows and hybrid events that command attention, even in ultra-competitive event environments.
Olympics-related media coverage demands broadcast-grade production. Your brand is stepping out on a global stage, and you can’t afford to miss the moment. Catalyst supports press events, media days, multi-camera coverage, and livestreaming optimized for both in-person and remote audiences.
From brand announcements to athlete interviews, our production teams ensure every media moment lands cleanly and professionally and that your branded content reaches the right audience through the right channels.
LA is home to many iconic event venues. From awe-inspiring sports stadiums and corporate convention centers to spacious outdoor and neighborhood venues, Catalyst has the infrastructure to deliver tailored Los Angeles AV solutions in any environment throughout the city.
Whether you're hosting an event at SoFi stadium, Gloria Molina Grand Park, or the Palm Sofia Rooftop, our expert designers and technicians can create magical experiences across all 15 City Council Districts.
Catalyst elevates stages and venues of all sizes and shapes with creative layouts and smart acoustic designs. For Olympics-adjacent events, their team can design custom stage environments that align with your brand identity and event goals, from keynote setups to performance stages.
Catalyst provides full staging support, from design and equipment selection to load-in, live-show management, and teardown. Their certified technicians and production managers handle rigging, power distribution, and on-site coordination so your event runs smoothly from start to finish.
Olympics-focused programming and in-person events will ramp up well before the opening ceremony. Citywide cultural and branded activities begin years in advance, and early planning for the 2028 Olympics ensures you get first-pick at the best venues, quicker permitting, and stronger audience reach.
Catalyst can partner with brands throughout this lead-up period, helping them secure their place in the conversation and get ahead of the competition.
Ready to plan your corporate event, brand activation, or cultural experience for the 2028 Olympics? Catalyst is your all-in-one AV partner. Contact us today to schedule a free consultation and get a quote for your event.
We work events both nationally and internationally. No matter where you are, Catalyst can come to you.
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info@thecatalystcompanies.com